jennie bell ink worked closely with the CEO and senior management team providing strategic marketing and brand management advice for several years.  This included managing the roll out of a new suite of brands for the three business arms that comprise the Can:Do Group.  This process included stakeholder engagement, workshops and staff inductions to ensure a seamless and effective transition for one of South Australia’s most respected not-for-profit organisations. This was an extensive project that resulted in a cohesive and dynamic brand, which breathed new life into the organisation.